AZ HB2443

Allows the department to establish urban and rural logo sign programs on state highways, contracting with third parties to install and maintain signs advertising gas, food, lodging, pharmacy services, attractions, and camping facilities.

Requires third parties to furnish, install, maintain, and replace signs while leasing advertising space to business operators, with costs paid through agreements between the department/third party and advertisers.

Permits the department to enter into revenue sharing agreements with third parties, depositing net revenues into the state highway fund after deducting program operating costs.

Prohibits sign removal if the sign has been in place for at least 20 years and identifies a tourist attraction that is nationally or regionally known, of outstanding interest to travelers, receives at least 400,000 visitors annually, and has been at its location for at least 20 years.

Requires attractions with existing signs under these criteria to contract with the department for payment based on total sign costs under the logo sign program rather than per-square-foot valuation.