CA AB1320

Authorizes certain alcohol licensees (beer manufacturers, winegrowers, distilled spirits manufacturers, and importers) to sponsor events and purchase advertising from a live entertainment marketing company at the San Diego County Fairgrounds in Del Mar.

Requires the live entertainment marketing company to operate only live artistic, musical, sports, or cultural entertainment events lasting no more than four consecutive days with approximately 100 acts and 20,000+ patrons.

Mandates that on-sale licensees at the fairgrounds serve competing brands of beer, distilled spirits, and wine in addition to brands from the sponsoring authorized licensee.

Creates misdemeanor penalties (up to six months jail and/or fines) for authorized licensees who coerce wholesalers to fulfill sponsorship contracts, and for on-sale retailers who solicit wholesalers to solicit authorized licensees for advertising purchases.

Takes effect immediately as an urgency statute and includes a legislative finding that this special law is necessary due to unique conditions in San Diego County.