CA AB820

Requires restaurants, retailers, wholesalers, distributors, processors, and packagers to clearly identify at the point of sale whether fresh, frozen, or processed fish or shellfish was wild caught or farm raised; violations constitute misbranding.

Exempts sellers who reasonably rely on fish or shellfish package labeling and product invoices from violations, with burden of proof on the seller and shifting to previous suppliers in the chain until the violator is identified.

Prohibits the use of "Pacific red snapper" as an alternate name for 13 species of rockfish and prohibits "butterfish" as an alternate name for sablefish.

Applies the same labeling requirements to retail food facilities under the California Retail Food Code and prohibits knowingly misidentifying whether fish or shellfish was wild caught or farm raised.

Expresses legislative intent to increase penalties for violations and to provide additional funding for spot inspections and DNA testing to verify compliance with fish and shellfish labeling requirements.