CO HB1234

Requires retailers selling beef to display conspicuous, readily viewable placards indicating whether beef is "U.S.A. BEEF" or "IMPORTED"

Designates beef as "U.S.A. BEEF" if animals were born, raised, and slaughtered in the United States, or born and raised in Alaska or Hawaii and transported no more than 60 days through Canada before slaughter in the United States

Requires "IMPORTED" designation for beef from any animal born, raised, or slaughtered in a foreign country, with placards specifying each country of origin

Defines "beef" as any meat from cattle including veal, and "retailer" as a person regularly engaged in selling meat at retail to consumers

Authorizes the Department of Health to adopt rules necessary to enforce the country-of-origin labeling requirements