FL S1510

Motor vehicle dealers advertising vehicle or vessel purchases on signs must clearly and conspicuously display their motor vehicle dealer license number.

Motor vehicle dealers advertising in newspapers, websites, or online services must display their true company name, physical address, telephone number, and motor vehicle dealer license number.

Licensed motor vehicle dealers violating advertisement requirements commit a second-degree misdemeanor; unlicensed dealers required to be licensed who violate these requirements commit a first-degree misdemeanor.

Unlicensed motor vehicle dealers or unregistered secondary metals recyclers are prohibited from dispatching wreckers, tow trucks, or other vehicles in response to vehicle or vessel purchase advertisements; violators face first-degree misdemeanor charges and vehicle impoundment with $500 cost recovery fine for first violation and $1,000 for subsequent violations.

Secondary metals recyclers must disclose their registration number on signs and their company name, physical address, telephone number, and registration number in newspaper, website, or online advertisements for vehicle or vessel purchases; registered recyclers violating these requirements commit a second-degree misdemeanor and unregistered recyclers commit a first-degree misdemeanor.