HB 1483 Summary

• Creates section 501.2106 establishing deceptive and unfair trade practice violations for non-medical solicitations that fail to disclose "This is a paid advertisement for non-medical services" or use misleading terminology such as "medical alert," "health alert," or "consumer alert."

• Prohibits non-medical solicitations from displaying government agency logos implying affiliation, falsely implying product recalls, failing to disclose the advertisement sponsor, or failing to identify who will provide professional services.

• Requires non-medical solicitations for FDA-approved prescription drugs to include specific warnings against discontinuing medication without consulting a doctor and to disclose that drugs or devices remain FDA-approved unless recalled or withdrawn.

• Creates section 877.025 prohibiting unauthorized use, sale, or transfer of protected health information to solicit professional services, with violations constituting a first-degree misdemeanor and enhanced penalties (up to 10 years imprisonment and $10,000-$250,000 fine) for violations committed for financial gain.

• Exempts attorney disclosures of protected health information in judicial, administrative, or legally authorized proceedings from the prohibitions, with most provisions effective July 1, 2021 and section 877.025 effective October 1, 2021.