HI SB2031

Requires businesses selling live-event tickets and short-term lodging (hotels, motels, vacation rentals) to clearly disclose the total price more prominently than any other pricing information in all advertisements and offers

Prohibits "drip pricing" practices where mandatory fees labeled as "convenience," "processing," or "service" charges are hidden until checkout, making such practices unfair or deceptive under Hawaii consumer protection law

Mandates disclosure of the nature, purpose, and amount of any fees excluded from the total price before consumers consent to payment, along with the final transaction amount

Allows exclusion of government charges, shipping costs, and optional ancillary services from the total price calculation, but all mandatory fees must be included upfront

Takes effect July 1, 2050, and does not apply retroactively to rights, duties, penalties, or proceedings that occurred before that date