LA HB853

Expands definition of misleading solicitations to include those falsely implying connection to any local, state, or federal government (not just Louisiana state), using urgent language like "final notice" without an existing business relationship, or offering undisclosed subscription/automatic renewal services

Requires misleading solicitations to display a prominent disclaimer (minimum 14-point font) stating it is not a government bill or government-endorsed offer, plus outer envelopes must state "THIS IS NOT A GOVERNMENT ENTITY"

Solicitations involving subscriptions or automatic renewals must include an additional disclaimer warning of automatic withdrawals or periodic billing

Imposes civil fines up to $1,000 per violation per solicitation, plus makes violators liable for treble damages (three times losses) plus attorney fees and costs to affected recipients

Classifies violations as unfair or deceptive trade practices under Louisiana's Unfair Trade Practices and Consumer Protection Law (R.S. 51:1401), subjecting violators to additional remedies and penalties