MI HB6365

Prohibits insurance producers from using senior-specific certifications or professional designations that mislead consumers about special training or qualifications in advising seniors on life insurance and annuity products.

Bans use of unearned, nonexistent, self-conferred, or falsely-qualified senior-specific certifications or designations by insurance producers.

Prohibits certifications from organizations that primarily teach sales and marketing, lack competency standards, lack disciplinary procedures, or lack continuing education requirements.

Creates a rebuttable presumption that certifying organizations are qualified if they do not primarily focus on sales or marketing and have been accredited by the American National Standards Institute, National Commission for Certifying Agencies, or U.S. Department of Education.

Excludes job titles within state or federally-licensed financial services organizations from being treated as certifications, unless used in a manner that would confuse consumers.