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MI SB0703
Bill
AI Summary
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Amends the convention and tourism promotion act to establish state oversight functions for coordinated tourism marketing programs across Michigan through existing state agencies and private convention bureaus.
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Requires bureau boards to hold formal meetings at least twice per year to review and approve annual marketing plans, with rejected plans not implemented by the bureau.
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Mandates annual meetings between the Michigan travel bureau vice-president and bureau leadership to align marketing activities with the state's comprehensive tourism master plan.
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Grants the Michigan Economic Development Corporation director authority to disapprove bureau marketing plans within 30 days if found detrimental to the state master plan or travel bureau programs.
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Effective date: March 29, 2019.
Legislative Description
Taxation; convention tourism assessments; convention and tourism promotion act; revise. Amends title & sec. 2 of 2007 PA 25 (MCL 141.1322) & adds secs. 1a, 7a & 7b.
Economic development: Michigan strategic fund
Last Action
Assigned Pa 464'18
12/28/2018