MI HB6037

Retailers with sales floors exceeding 2,500 square feet are prohibited from displaying co-branded alcoholic beverages immediately adjacent to soft drinks, fruit juices, bottled water, candy, toys, or snack foods with cartoon or youth-oriented images.

Retailers with sales floors of 2,500 square feet or less must either comply with the adjacency prohibition or post signage at least 8.5 x 11 inches stating "THIS PRODUCT IS AN ALCOHOLIC BEVERAGE AVAILABLE ONLY TO PERSONS WHO ARE 21 YEARS OF AGE OR OLDER" on any such displays.

Defines "co-branded alcoholic beverage" as any alcoholic liquor sharing the same or similar brand name, logo, or packaging as a nonalcoholic beverage.

Fines imposed by the commission for violations must be deposited into the liquor control enforcement and license investigation revolving fund.