MN SF3013

Requires the Commissioner of Transportation to adopt federal standards (Section 2L.07 of the Manual on Uniform Traffic Control Devices, 11th Edition) for traffic safety campaign messages on changeable message signs by July 1, 2025

Prohibits the use of witticisms, colloquialisms, slang, hashtags, internet shorthand, pop culture references, or messages requiring "hidden meanings" or "targeted cultural knowledge" on highway message signs

Mandates that changeable message sign content provide only clear, simple, and relevant safety information while minimizing visual and cognitive distraction for drivers

Prohibits the Department of Transportation from soliciting public suggestions for changeable message sign content

Requires that traffic safety campaign messages on signs be part of broader safety efforts using other media as the primary outreach method