MN SF4233

Prohibits using automated decision systems (including AI and machine learning) to set individualized prices for consumers or wages for workers based on surveillance data about their personal characteristics, behaviors, or biometrics

Surveillance data includes web browsing history, location data, purchase history, financial circumstances, political affiliations, and biometric information like fingerprints, facial geometry, and genetic information

Exempts differential pricing based on actual cost differences, publicly available group discounts (military, veterans, seniors, students), insurance risk-relevant data, and decisions based on Fair Credit Reporting Act consumer reports

Exempts individualized wages when based solely on data directly related to job tasks performed or cost differences in providing labor, provided employers disclose in plain language how their automated systems work

Requires entities using automated decision systems for pricing or wages to publish procedures for ensuring data accuracy, allowing consumers/workers to challenge data, and providing information about how decisions are made; effective August 1, 2026