MO HB1818

Minors are considered engaged in content creation work when at least 30% of a content creator's compensated content within a 30-day period features the minor, the content meets monetization thresholds (≥10 cents per view), and the creator earned at least $25,000 in the prior 12 months

Content creators must set aside a portion of gross earnings in a trust account for minors featured in their content, with the percentage equal to or greater than half the content percentage featuring the minor, accessible when the minor turns 18 or is emancipated

After August 28, 2026, individuals who appeared as minors in a content creator's posts may request deletion or editing of that content; social media platforms must provide accessible mechanisms for such requests and creators must comply within 72 hours of notification

Profiting from intentionally producing or distributing visual depictions of minors intended to sexually gratify viewers, or other restricted material involving minors, is prohibited

Social media platforms must develop annually-reassessed strategies to mitigate risks related to monetization of restricted material involving minors; violations may be reported to the attorney general, and private civil actions are permitted