NC S332

Advertisements for health care services must identify the type of license, certification, or registration held by the named practitioner and cannot contain deceptive or misleading information

Individuals not licensed to practice medicine are prohibited from using physician-related titles such as "surgeon," "M.D.," "D.O.," "cardiologist," "pediatrician," and approximately 30 other medical specialty designations

Violations constitute unprofessional conduct subject to disciplinary action by the practitioner's licensing board, with each day of noncompliance counted as a separate violation

15 health care licensing boards (including Medical, Nursing, Pharmacy, Dental, Psychology, and Physical Therapy boards) must adopt temporary rules to implement the requirements

Effective date: October 1, 2025; exempts practitioners who work in non-patient settings without direct patient interactions