NJ A1494

Prohibits business entities from using biometric surveillance systems (including facial recognition) on consumers at their physical premises unless they provide clear, conspicuous notice and use the system for a lawful purpose

Requires businesses to post signage at the perimeter of areas where biometric surveillance is used to satisfy the notice requirement

Mandates that businesses provide consumers with a detailed explanation of their actions and criteria if biometric data is used to deny access or remove someone from the premises

Prohibits businesses from selling, leasing, trading, sharing, or profiting from biometric surveillance data collected from consumers

First-time violators have 30 days to demonstrate compliance to avoid penalties; subsequent violations carry fines up to $10,000 for first offense and $20,000 for subsequent offenses under consumer fraud law