Loading chat...

NJ A2418

Bill

Official Source

Status

Introduced

1/9/2024

Primary Sponsor

Annette Quijano

Click for details

Origin

General Assembly

2024-2025 Regular Session

AI Summary

  • Requires businesses advertising "Buy One, Get One Free" or "Two-For-One" offers to disclose the usual and customary single-item price of the merchandise

  • Aims to prevent retailers from artificially inflating sale prices on promotional offers to make discounts appear larger than they actually are

  • Violations constitute an unlawful practice under New Jersey's consumer fraud act (P.L.1960, c.39)

  • Penalties include up to $10,000 for a first offense and up to $20,000 for subsequent offenses, plus potential cease and desist orders, punitive damages, and treble damages

  • Takes effect immediately upon enactment

Legislative Description

Requires disclosure of usual and customary price for merchandise offered in certain advertisements.

Commerce, Economic Development and Agriculture

Last Action

Reported and Referred to Assembly Commerce, Economic Development and Agriculture Committee

12/11/2025

Committee Referrals

Commerce, Economic Development and Agriculture Committee12/11/2025
Consumer Affairs1/9/2024

Full Bill Text

No bill text available