NJ A1923

Prohibits commercial mobile service providers and mobile device application developers from disclosing customer GPS location data to third parties without explicit customer consent.

Requires developers to obtain affirmative consent through a bold notice stating "I agree to allow my location data to be disclosed to a third party" before sharing GPS data.

Bans third parties who receive GPS data from selling it under any circumstances, and limits their disclosure of the data only to purposes for which consent was originally given.

Exempts disclosures required by federal or state law, regulations, law enforcement investigations, legal process, or court orders from the consent requirement.

Violations constitute unlawful practices under New Jersey's consumer fraud act, carrying penalties up to $10,000 for first offenses and $20,000 for subsequent offenses.