NJ A3064

Social media companies with at least 5 million account holders worldwide must cooperate with nonprofit organizations seeking to remove nonconsensual intimate images and videos, including AI-generated deepfake content, from their platforms.

Companies must establish procedures to help nonprofits monitor, flag, and request removal of nonconsensual intimate content, and must immediately remove flagged material pending review to determine if consent was given.

Content is considered nonconsensual if the depicted individual did not consent to the image being taken, recorded, created, or disclosed; all intimate images depicting minors are automatically considered nonconsensual whenever disclosed.

Violations carry civil penalties of up to $10,000 for a first offense and up to $20,000 for each subsequent offense.

The bill takes effect immediately and applies to platforms that allow users to create profiles, connect with others, and post content viewable by other users, excluding primarily news, entertainment, or e-commerce sites.