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NJ A3736

Bill

Status

Introduced

1/13/2026

Primary Sponsor

Alixon Collazos-Gill

Click for details

Origin

General Assembly

2026-2027 Regular Session

AI Summary

  • Prohibits businesses from charging different prices for substantially similar products based solely on the gender of the intended consumer, targeting the practice known as the "pink tax"
  • Defines products as "substantially similar" when there are no significant differences in materials, function, or functional design; differences in color or packaging alone do not justify price differences
  • Requires tailors, hair salons/barbers, and dry cleaners to post pricing in at least 14-point boldface type and display a 24-point sign informing customers that gender-based price discrimination is illegal
  • Allows price differences based on gender-neutral factors such as labor, materials, tariffs, or prices set by manufacturers beyond a retailer's control
  • Violations are punishable as consumer fraud with penalties up to $10,000 for first offenses and $20,000 for subsequent offenses, plus potential treble damages

Legislative Description

Prohibits gender-based price discrimination.

Consumer Affairs

Last Action

Introduced, Referred to Assembly Consumer Affairs Committee

1/13/2026

Committee Referrals

Consumer Affairs1/13/2026

Full Bill Text

No bill text available