NJ S2561

Requires plaintiffs in Consumer Fraud Act cases to prove they acted as a reasonable consumer, that the alleged unlawful practice would cause a reasonable person to act similarly, and that they suffered actual damages with objective evidence allowing calculation with reasonable certainty

Authorizes courts to dismiss claims as a matter of law if the alleged conduct would not mislead a reasonable consumer

Limits attorneys' fees to amounts bearing a "reasonable relationship" to the monetary judgment; for equitable relief cases, fees must be based on time reasonably expended

Applies retroactively to all actions pending or filed on or before the enactment date

Maintains existing treble damages provision allowing courts to award three times the damages sustained by the plaintiff