NJ S3717

Prohibits retail food stores and third-party grocery delivery platforms from using surveillance-based price setting, which involves charging different prices to different consumers based on data collected through sensors, cameras, device tracking, biometric monitoring, or other electronic surveillance technology.

Bans electronic shelving labels (E-paper displays) in retail food stores, requiring non-digital price presentation that includes product identity, brand name, quantity, total sale price, and price per unit.

Exempts from the surveillance pricing ban: price differences based on reasonable delivery costs, bona fide discounts for groups like teachers, veterans, seniors, and students, and loyalty program discounts where consumers knowingly enroll.

Authorizes the Attorney General to bring civil actions with penalties of actual damages or $50,000 per violation, whichever is greater, plus additional restitution and relief.

Takes effect on the first day of the seventh month following enactment, with the Division of Consumer Affairs authorized to promulgate implementing regulations.