NY S02099

Director of the State Office for the Aging must investigate and report within 120 days on creating a voluntary senior benefits card program offering discounts on healthy foods and health club services to seniors age 60 and older.

Card program shall be operated by the Office for the Aging or a selected public, private, or not-for-profit operating entity, with participation fees determined by the office.

Director must consult with an operating entity board or advisory committee of 21 members (including representatives from markets, restaurants, health clubs, physicians, and senior advocacy organizations) to determine minimum discount requirements and develop lists of eligible healthy foods.

Card is designed to allow future integration with other senior benefit programs such as Medicaid, food stamps, and Medicare prescription drug benefits through card or card-swipe technology.

Director shall conduct education and outreach campaigns and seek grants from foundations and governmental agencies to promote the program among eligible seniors and participating retailers.