NY S06232

Requires the Department of Health to create and operate a mobile application providing prenatal, pregnancy, and postpartum resources specifically for Medicaid-eligible individuals in New York

The commissioner must contract with a mobile developer through competitive bidding to build the app, which must include educational content, links to state programs, and resources meeting social services law standards

The app must be available in multiple languages and on multiple mobile platforms, allowing state agencies to directly interface with users and share content

The mobile developer must regularly report aggregate, de-identified usage data to the department and legislative leaders, including number of Medicaid-eligible users, engagement metrics, and average usage time

Strict privacy protections prohibit the developer from sharing, selling, or processing users' personal information except as necessary for app operation, and personally identifiable information cannot be provided to any government entity