OK SB1226

Courts must interpret the Oklahoma Consumer Protection Act using Federal Trade Commission policies and federal court interpretations of Section 45(a)(1) of the Federal Trade Commission Act

Adds new exemption excluding claims for bodily injury, death, or property damage from the Consumer Protection Act's coverage

Requires consumers to prove reasonable reliance on the deceptive practice and that damages were proximately caused by that practice to recover damages

Defines actual damages as "out-of-pocket loss" measured by the difference between the amount paid and the actual market value of what was received

Changes court authority from mandatory ("shall") to discretionary ("may") when awarding up to $10,000 in costs and attorney fees against nonprevailing parties who asserted bad faith claims