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PA HB1779

Bill

Status

Introduced

8/4/2025

Primary Sponsor

Manuel Guzman

Click for details

Origin

House of Representatives

2025-2026 Regular Session

AI Summary

  • Requires businesses using personalized algorithmic pricing based on individual consumer data to display a clear disclosure stating "THIS PRICE WAS SET BY AN ALGORITHM USING YOUR PERSONAL DATA"

  • Prohibits using protected class data (ethnicity, national origin, age, disability, sex, sexual orientation, gender identity, pregnancy outcomes, reproductive health care) in setting prices if it results in discriminatory pricing or denial of services

  • Authorizes the Attorney General to investigate violations, seek injunctions in court, and issue subpoenas, with courts able to impose civil penalties up to $1,000 per violation

  • Exempts licensed insurers and financial services entities (banks, broker-dealers, investment advisors, credit card and mortgage providers) from the requirements

  • Takes effect 60 days after enactment and allows consumers harmed by discriminatory pricing to file complaints with the Bureau of Consumer Protection

Legislative Description

In preliminary provisions, providing for algorithmic pricing transparency and fairness; and imposing duties on the Office of Attorney General and Bureau of Consumer Protection.

Last Action

Referred to Consumer Protection, Technology & Utilities

8/4/2025

Committee Referrals

Consumer Protection, Technology and Utilities8/4/2025

Full Bill Text

No bill text available