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RI S2428
Bill
AI Summary
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Prohibits "dynamic pricing" where prices are adjusted in real-time based on consumer demand, time of purchase, weather conditions, traffic/events, or automated algorithmic analysis that creates non-uniform prices among consumers seeking the same product
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Bans "surveillance pricing" that adjusts prices based on personal consumer data including geolocation, biometric identifiers, genetic information, IP addresses, browsing/purchase history, or data from cameras and tracking devices
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Exempts ordinary discounts, rebates, loyalty programs, and price differences based on legitimately documented cost differentials (such as wholesale vs. retail) that do not rely on personal consumer data
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Creates a private right of action allowing injured consumers to sue for actual or liquidated damages, attorney's fees, and equitable relief
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Authorizes the Attorney General to enforce violations through injunctive relief, civil penalties, and consumer restitution under existing deceptive trade practices enforcement powers
Legislative Description
Prohibits any person from employing dynamic or surveillance pricing practices in the sale of goods or services to consumers in Rhode Island.
Commercial Law
Last Action
Introduced, referred to Senate Commerce
2/6/2026