TX SB949

Prohibits large financial institutions (banks with over $100 billion in assets or payment processors handling over $100 billion annually) from using "social credit scores" to discriminate against customers by denying, restricting, or terminating financial services

Defines "social credit score" as evaluations based on: religious exercise, protected speech/expression, refusal to adopt greenhouse gas emission targets, refusal to conduct diversity audits or quotas, refusal to facilitate employee abortions or gender transitions, or business relationships with firearms or fossil fuel industries

Requires financial institutions to provide a detailed written explanation within 14 days when requested by customers whose services are refused, restricted, or terminated, including specific reasons and relevant terms of service provisions

Creates enforcement through the Texas Deceptive Trade Practices Act, allowing the Attorney General to investigate and bring civil actions against violating institutions

Establishes private right of action for harmed individuals to recover actual damages or $10,000 (whichever is greater), with damages tripled up to $30,000 for willful violations, plus attorneys' fees and injunctive relief