US HB7151

Secretary of Commerce must establish a public AI awareness, education, and consumer literacy campaign within 180 days of enactment, coordinating with NIST, NTIA, and other federal agencies

Campaign must educate the public on AI prevalence in daily life, detection of deepfakes and AI-generated content, protection of personal data, and identification of AI-enabled scams targeting vulnerable populations including seniors

Secretary required to develop key performance indicators measuring audience reach, engagement, adoption of best practices, and satisfaction; materials must be updated annually and made available in multiple languages via mobile-friendly website and TV/radio/internet platforms

Annual reports to Congress required on campaign effectiveness, materials developed, and recommendations for subsequent action

Campaign terminates after 5 years with no additional funds authorized for implementation