UT SB0256

Defamation law applies to content created through generative AI, computer animation, digital manipulation, or other technological means, eliminating these as defenses to libel or slander claims

Written notice must be provided to publishers before filing defamation lawsuits based on digitally created content; if the publisher removes the content within 10 days of receiving notice, damages are limited to actual damages only

Individuals have an exclusive right to consent to the use of their personal identity (picture, portrait, likeness, voice, audiovisual appearance), including AI-generated or digitally recreated versions; this right lasts until 70 years after death and applies retroactively for those who died before May 6, 2026

Abuse of personal identity now includes knowingly distributing unauthorized content containing someone's personal identity and trafficking in technology or tools whose primary purpose is unauthorized creation of content using someone's identity

Exemptions protect uses in news/public affairs broadcasts, documentaries, biographical works, parody, satire, scholarship, transformative works, and fleeting/incidental uses; interactive computer services (under 47 U.S.C. 230) are not liable for third-party content