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VA SB753

Bill

Status

Engrossed

2/17/2026

Primary Sponsor

Bryce Reeves

Click for details

Origin

Senate

2026 Regular Regular Session

AI Summary

  • Expands Virginia's unauthorized use protections to include a person's voice and likeness in addition to existing protections for name, portrait, and picture
  • Requires written consent before using any protected attribute for advertising or trade purposes, with consent rights passing to surviving spouse, next of kin, or parent/guardian for deceased persons or minors
  • Allows individuals to seek injunctive relief to stop unauthorized use and sue for compensatory damages for injuries sustained
  • Permits juries to award punitive damages when defendants knowingly violate the law
  • Establishes a 20-year statute of limitations following the death of the protected person for bringing claims

Legislative Description

Unauthorized use of voice or likeness; punitive damages, statute of limitations.

Last Action

Passed House (96-Y 0-N 0-A)

3/12/2026

Committee Referrals

Communications, Technology and Innovation3/2/2026
Courts of Justice: Civil2/24/2026
Courts of Justice2/24/2026
Courts of Justice1/20/2026

Full Bill Text

No bill text available