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WI AB1034

Bill

Status

Engrossed

2/19/2026

Primary Sponsor

Alex Dallman

Click for details

Origin

State Assembly

2025-2026 Regular Session

AI Summary

  • UW System Board of Regents may enter into agreements compensating student athletes for use of their name, image, or likeness (NIL), but cannot use general purpose revenue to facilitate these opportunities

  • Student athletes must disclose third-party NIL agreements before signing and cannot enter deals that conflict with board/institution policies or involve endorsements of tobacco, alcohol, gambling, banned substances, or illegal activities

  • UW System institutions cannot prohibit student athletes from using their NIL outside official team activities or from obtaining professional representation such as agents or attorneys

  • Appropriates $14.6 million annually in general purpose revenue for UW-Madison intercollegiate athletic facility maintenance debt service, replacing the previous 40% program revenue allocation

  • Appropriates $200,000 annually each for UW-Milwaukee Klotsche Center and UW-Green Bay soccer complex maintenance debt service

Legislative Description

Name, image, and likeness rights for University of Wisconsin System student athletes; maintenance costs for University of Wisconsin–Madison intercollegiate athletic facilities; and making an appropriation. (FE)

Last Action

Placed on calendar 3-17-2026 pursuant to Senate Rule 18(1)

3/16/2026

Committee Referrals

Finance3/11/2026
Government Operations, Labor and Economic Development2/26/2026
Rules2/12/2026
State Affairs2/10/2026

Full Bill Text

No bill text available